Shirley Halperin has seen it all. She’s been covering music since the mid-90s and has worked everywhere from US Weekly to The Los Angeles Times to where she is now, the sole music staffer for The Hollywood Reporter.
In the latest installment of Mediabistro’s So What Do You Do?, Halerpin talks about the difficulties of getting Justin Bieber to sit down for an interview, his changing physical appearance, and the importance of getting his story just right:
The one challenging thing about writing this piece is that there were so many different ways into it. There were literally six or seven completely different ledes, angles, focuses that I could have done. It was really coming up with the one that was most relevant for right now — that also appealed to [Janice Min, editorial director of THR] and our deputy editorial director, Mark Miller, and was also a really interesting read, [one] that felt exciting. But there were so many different ways to do that.
To read more about Halperin’s ascent from intern at High Times to music expert at THR, read: So What Do You Do, Shirley Halperin, Music Editor For The Hollywood Reporter?