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Epic TIME Cover Had George W. as General Custer

To publicize the recent release of Inside the Red Border, a cleverly titled in-house look at the glorious 90-year history of TIME, digital operations editor Sarah Begley has shared some of the information contained therein. The artifact that jumped out to FishbowlNY is this never-used 2007 cover of George W. Bush:

TIMEGeneralCuster

To see the cover that wound up bumping this unbelievably great bit of Bush reframing, keep reading.

BushCoverBounce

What do you think – did TIME , in retrospect, make the right decision? There’s tons more great stuff shared in the TIME ”Ten Things” list about the book. Read the rest here.

[H/T Dylan Byers, Hadas Gold Politico]

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