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Tom Foremski: iPhone 5 Coverage Encapsulates Everything That is Wrong with Tech Journalism

The name Tom Foremski may not be immediately familiar beyond Silicon Valley, but he holds a rather remarkable distinction. He was the first reporter from a major daily newspaper to defect to the ranks of full-time blogging in 2004 when he left the Financial Times.

Foremski decries what passes these days for legitimate tech journalism. Although Fortune magazine for example sent five reporters to Apple’s big iPhone 5 announcement in San Francisco, he notes that the much bigger story was unfolding next door at the Intel Developer Conference. He says most tech journalists have become six-Web-items-a-day “product journalists,” celebrated for breaking product specs ahead of the mass-market consumer sales sheet:

Each time I write about the dull state of tech journalism I get a lot of support from readers. Much of it comes from the PR industry where there is a surprisingly large and passionate distaste for product journalism. It’s encouraging to know that there are many others fed up with the state of tech journalism today and that there’s support for change.

Foremski ties a lot of today’s “product journalism” troubles to the rise of “pageview journalism.” Ergo, death of tech journalism… by tech. Read his full piece here.

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