Fast Company’s Ellen McGirt penned a feature about Twitter with reporting help from your favorite FBLA editor. It should be required reading for everyone in Hollywood.
For everyone who has derided Twitter as merely a place to tell people what you’re eating, this is a wake-up call. In the age of the DVR, Hulu, and Netflix, Twitter could be TV’s killer app. And connecting global audiences who are rediscovering the joy of being part of a live studio audience, albeit digitally, may be Twitter’s meal ticket. “Twitter is now a form of content,” says Sladden. And the world that is rapidly learning to speak in @ signs and hashtags is joining the show.
Read the whole piece here.