By Dylan on March 13, 2007 3:52 PM

They threatened Google last month with potential legal action, and it appears they weren’t bluffing. AP: “Big Media took its first big swing at YouTube Tuesday as Viacom Inc., the owner of MTV, VH1, Comedy Central and other cable networks filed a $1 billion copyright lawsuit against the video-sharing site and corporate owner Google Inc.”
BACKGROUND:
Agreement Fizzles, Viacom Threatens Legal Action Against YouTube
YouTube Pulling Comedy Central Clips? Not Necessarily
YouTube: The $1.65 Billion Timeline

Create a social media strategy, launch your campaign, and track the results in our
Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including
The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane.
Register now.