Professional/Personal Overview
Looking for a reliable freelance writer? Look no further. Clients say I'm a "dedicated," "creative," "thorough," "fair-minded," and "hard-working" writer who produces "well-crafted, well-researched articles," even when "the subject matter [is] complex" and the audience "demanding." One client says, "I was more than pleased with her work. I was thrilled." I've been called "a joy" and "a pleasure" to work with.
Work Info
Expertise
Content Editor (online)
16 Years
Copy Editor
24 Years
Reporter
21 Years
Specialty
Health
1 Year
Transportation
28 Years
Business (general)
14 Years
Total Media Industry Experience
28 Years
Media Client List (# assignments
last 2 yrs)
Direct Marketing News (3-5), Water Garden News (3-5), Scout Somerville (3-5), Club Industry (1-2), Engineering News-Record (1-2), Music Inc. (1-2), MyBusiness (1-2)
Corporate Client List (# assignments last 2 yrs)
UPS Compass (6-10), Great Lakes Bay Publishing (3-5)
Other Work History
Social Media Coordinator, Dian Fossey Gorilla Fund International, March 2010-September 2010
Computer Skills
Dreamweaver, HTML/CSS, MS Office, Mac OS X, Windows, QuarkXPress
Technical Skills
Photoshop, web design, video editing with Final Cut (Express, Pro 7 and X), Soundtrack editing with Soundtrack Pro
Equipment
MacBook Pro, PC running XP, scanner, Adobe CS 4 Web Premium, Microsoft Office, OpenOffice, iLife, iWork, digital point-and-shoot cameras, 35 mm SLR film camera, audio recorder
References
"I was running a site for New York Times Digital as part of my consulting practice. I had the opportunity to ask Martha to write a few articles for me. The subject matter was complex. The audience was demanding. She performed perfectly. Her work was well written, thoughtful and on-target. More importantly, it perfectly reflected the highly sophisticated audience of online professionals at which it was aimed. I was more than pleased with her work. I was thrilled."
Awards
American Society of Business Publication Editors
Associations
ASBPE (formerly American Society of Business Publication Editors)
Other
I am comfortable using content management systems. I have taken classes in copy editing, developmental editing, fact-checking, and video editing, as well as continuing classes to update my web skills. I have a certificate in Web design from Boston University.
Freelancer Availability
I freelance full-time. I live near Boston, MA. I am willing to travel anywhere. I have a driver's license. I have access to a car.
Work Samples
Business-to-business writing
(Club Industry , 3/1/2013)
As budgets remain tight at many universities around the country, the need to keep costs low is increasingly important. And as green efforts remain important at many universities, some university rec centers are seeking out energy efficiency as one way to slash operating costs.
(Direct Marketing News , 1/1/2013)
Big Data is the current shiny object when it comes to data-driven marketing, but don't ignore these basics when dealing with marketing data.
(Music Inc. , 12/1/2012)
Here's how one independent shop has managed to last to years in the competitive world of musical instrument retailing. (688K PDF)
(UPS Compass , 11/1/2012)
These UPS solutions can help you improve cost allocation and provide a unique brand marketing opportunity.
(UPS Compass , 11/1/2012)
UPS can help solve logistical challenges on campus
(Engineering News-Record , 10/10/2012)
MIT researchers are finding that good road design could increase fuel economy.
(UPS Compass , 9/1/2012)
Hatch your entrepreneurial idea sooner with a business incubator.
(MyBusiness , 8/21/2012)
Setting prices is a thorny problem, even for the most experienced business owners. Here's how to do it well.
(UPS Compass , 7/1/2012)
Perform the most common UPS shipping tasks from your iGoogle desktop.
(UPS Compass , 7/1/2012)
Alternative money sources could meet your needs.
(MyBusiness , 6/1/2012)
The past year has seen more than its share of tornadoes, hurricanes and other disasters. If your business were hit, would you be ready?
(UPS Compass , 6/1/2012)
Do you use ups.com to process your shipments? You may be at the tipping point for switching to WorldShip instead. Here's how to tell.
(UPS Compass , 5/1/2012)
A common question from UPS shippers is: Which shipping application should I use to manage my shipments? This quiz helps ensure you're using the right shipping system; just use your knowledge about WorldShip,® UPS CampusShip® and shipping on ups.com®.
(Great Lakes Bay Business , 4/1/2012)
You want smartphone users to find your business. Here's a smart strategy for mobile marketing.
(UPS Compass , 2/29/2012)
A quiz to help business shippers learn about UPS shipping services.
(Direct Marketing News , 7/1/2011)
Consumers continue to look for discounts and deals despite the beginning of an economic recovery. Industry experts say offline deals will remain an important tactic for marketers.
(Direct Marketing News , 6/1/2011)
(Direct Marketing News , 4/1/2011)
An eyewear company generates more conversion rates and sales by drilling into customer data.
(Direct Marketing News , 3/1/2011)
Case study of how a local restaurant
chain grew both its e-mail
list and customer feedback
database by deploying an
in-store mobile survey.
Consumer-publication writing
(Energy Times , 7/1/2010)
More dieters are getting help from life coaches in their efforts to shed pounds.
(Energy Times , 2/9/2010)
Play therapy provides a window into an unhappy child's inner world.
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June 4, 2013 | San Francisco
