Lee Phenner

Boston, MA USA
Website: http://www.leephenner.com
Contact

Professional Experience

I am a strategic content and communications director, writer, and branding expert. I’ve held senior roles with Hill Holliday, Fitch, in-house organizations, and as a consultant. Clients have included Bank of America, Liberty Mutual, GE, Adidas/Rockport, CVS/pharmacy, Razer; nonprofit organizations including Partners In Health, Habitat for Humanity, MS Society of Canada, Ms. Foundation and Alzheimer's Association, and several colleges and universities. My background in journalism, creative writing and theater informs my expertise in brand storytelling and immersive experiences. I help clients create meaningful connections that communicate with clarity and power, build community, achieve business goals, and foster enduring relationships.

Expertise

Copywriter
15 Years
Content Editor (online)
15 Years
Social Media
7 Years

Specialty

Education
10 Years
Consumer Products
15 Years
Health
10 Years

Industries


Academia Administration
5 Years
Marketing (in-house) - Fortune 1000 corp. clients
6 Years
Marketing (firm) - Fortune 1000 corp. clients
15 Years

Total Media Industry Experience

15 Years

Corporate Client List (# assignments last 2 yrs)

Bank of America (10+), Covidien (6-10), Rockport (3-5)

Other Work History

VP, Hill Holliday; Director, Fitch Worldwide; Consultant - strategic communications; ACD, THD, Inc.; Journalist/News Anchor; freelance editor/writer.

Technical Skills

DIY web development

Unions

Dramatists Guilde of America

Computer Skills

Word, CMS (Wix, WordPress, etc.), Pages, Keynote

Equipment

MacBook; digital camera; audio recorder.

References

Vic Cevoli; Rick Swanson; Ellen W. Griggs; Terry Vital; Michael Draznin

Awards

Hatch; ReBrand 100; Creativity; Communication Arts

Showcase

General

Overview, bio, samples of branding, content strategy/editing/writing, creative direction of consumer, B2B, nonprofit, and higher ed clients. Digital/social media, print, broadcast, consumer environments, strategy, brand and communications architecture.