Professional/Personal Overview
Former network news/sports field producer, now communication and media consultant. My practice includes health care, health care IT, education, and entrepreneurship.
Work Info
Expertise
Copywriter
7 Years
Social Media
5 Years
Producer (television)
15 Years
Specialty
Education
3 Years
Medicine
4 Years
Technology
7 Years
Total Media Industry Experience
25 Years
Media Client List (# assignments
last 2 yrs)
NBC (6-10), ESPN (3-5), BusinessWeek.com (1-2), CBS (1-2), CNBC (1-2)
Corporate Client List (# assignments last 2 yrs)
RichTech (11+), nHealth (6-10), Owens & Minor (1-2)
Computer Skills
Wordpress, MS Office, HTML, CSS
Technical Skills
Audio editing (Sound Forge & Audacity), video editing (Final Cut)
Equipment
Laptop, Aiptek flip-cam, Samson C10U mic, Audacity
Work Permits & Visas
US citizen
References
on request
Freelancer Availability
I occasionally freelance. I live near Richmond-Petersburg, VA. I am willing to travel anywhere. I have a driver's license. I have access to a car.
Work Samples
Writing samples
(OneHome Ventures , 5/1/2012)
Daily blog project May-July 2012.
Topics centered around social home design.
(TECHEAD , 9/1/2011)
Ongoing weekly blog project Sept. 2011-Oct. 2012
Topics:
-staffing
-finding a job
-creative/tech training
-technology & web solutions for small business
(Big4.com , 1/18/2011)
Assigned piece summing up a 2010 performance study of the Big 4 accounting firms: Deloitte, Ernst & Young, KPMG and PricewaterhouseCoopers.
(DisruptiveWomen.net , 11/23/2010)
I'm a contributor to the Disruptive Women in Health Care blog - the mission is to spark disruptive innovation in the healthcare system in the US and globally.
(WellCentrix LLC , 10/20/2010)
White paper for a healthcare communications consulting firm on the intersection of healthcare and Web 2.0, with specific suggestions for how healthcare practices can take advantage of social media without winding up in HIPAA jail.
(Cancer for Christmas , 8/1/2009)
Blog on my book's website: topics are patient advocacy, health activism, e-patients, health care social media.
(BusinessWeek.com , 2/10/2009)
Op-ed on the possibilities for healthcare reform, starting with individual action.
(V Magazine for Women , 9/1/2008)
Social media tip sheet for regional women's service magazine, including business applications for social networking apps.
(The Venture Forum , 1/20/2008)
Profile of Tabitha Geary and her start-up digital memories company for a venture capital business association.
(The Venture Forum , 10/22/2007)
Profile of serial entrepreneur for venture capital business association.
(Mighty Casey Media blog , 4/10/2006)
Crisis communications requires a rigorous message command chain, and a complete commitment to truth. This piece is aimed at the small business community, using large enterprise examples to drive home the point that telling the truth is what will save your business in a crisis.
(Mighty Casey Media , 1/1/2006)
My company's business storytelling blog, focusing on business storytelling topics with a concentration on healthcare and public policy, with a side dish of humor.
Audio samples
(The Hospitalist Magazine/J Wiley & Sons , 1/2/2012)
Podcast highlights reel and feature content produced monthly for The Hospitalist magazine, published by J Wiley & Sons for the Society of Hospital Medicine (SHM). Features are produced by me, working with the magazine's Editor in Chief on ed-cal development.
(Cancer for Christmas promo CD , 7/15/2010)
Self-produced (written, voiced, recorded, edited by me) CD used as product/bonus at speaking events and signings related to my book "Cancer for Christmas: Making the Most of a Daunting Gift"
Writing samples: ghost-writing
(nHealth/RichmondBizSense.com , 5/29/2010)
Ghost-written op-ed for online regional business media outlet on consumer-driven health insurance
(nHealth/BusinessWeek.com , 9/15/2009)
Op-Ed on BW.com's Debate Room - I ghosted the Paul Kitchen section.
Video samples
(RichTech , 5/11/2011)
RichTech Awards Gala show opener
(RichTech , 5/19/2008)
short salute video I wrote & produced to honor the outgoing Exec Dir of a major tech sector business group in Virginia.
Writing samples: PR
(Fahrenheit Finance , 1/4/2010)
Media advisory announcing new financial consulting and staffing firm in central Virginia.
(The Venture Forum , 5/6/2008)
Media advisory for Venture Forum event featuring a panel discussion on alliance between Virginia Biotech Research Park and Israeli Bioscience Incubator.
(RichTech , 7/12/2007)
Press release for Richmond Tech Council event featuring CEO of GetLoaded.com, the internet-based load board matching long-haul truckers with freight shippers.
(RichTech , 12/5/2005)
Press release announcing the RichTech's Future of Work technology summit in Richmond, VA
(RichTech , 9/23/2005)
Press release announcing address by Rick Mears, O&M CIO, at RichTech event in Richmond VA
Writing samples: long form
(Mighty Casey Media , 9/15/2009)
Full text proof of my book "Cancer for Christmas: Making the Most of a Daunting Gift" - it's a personal story about managing medical care wrapped around my experience with breast cancer, and a call to action for medical care customers (commonly called "patients") to take charge of their health, and
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June 4, 2013 | San Francisco
