Will Budiaman

New York, NY USA
Contact

Professional Experience

I am a professionally trained cook with significant experience in writing for food and drink media outlets. My specialties include copywriting, editing (esp. recipe editing), recipe development and testing, and consulting on cookbooks. In addition, I am well published, having held a full-time position at The Daily Meal as Recipe Editor and ghost-written a series of cookbooks. In my time there, I wrote several regular columns, conducted a weekly recipe contest, managed daily newsletters, and oversaw the daily traffic requirements for the Cook section by pitching, assigning, and writing SEO-optimized stories and promoting them on the front page to maximize pageviews. I also covered major food and drink festivals, including the New York City Food and Wine Festival, Cayman Cookout in Grand Cayman, and the Melbourne Food & Wine Festival in Australia. I have extensive contacts throughout the restaurant and publishing industry, and I am currently the NY Recipes Examiner for Examiner.com.

Expertise

Content Editor (online)
3 Years
Editor
3 Years
Writer
3 Years

Specialty

Books & Literature
1 Year
Food
3 Years
Travel
3 Years

Industries


Online/new media
3 Years
Book Publishing Consumer
1 Year

Total Media Industry Experience

3 Years

Media Client List (# assignments last 2 yrs)

Examiner.com (10+), Frederator Books (10+), Edible Brooklyn (3-5), Edible Manhattan (1-2)

Other Work History

The Daily Meal, Recipe Editor, 2 1/2 years The Daily Meal, Writer, 6 months

Technical Skills

Professional cook (attended French Culinary Institute in New York, N.Y.) Recipe development Recipe editing Recipe testing Ghost-writing cookbooks Interviewing and reporting Familiar with AP style

Foreign Language Skills

Conversational in French and Italian Fluent in Bahasa Indonesia

Computer Skills

Proficient in Microsoft Word, advanced in Microsoft Excel Adobe Photoshop HTML Drupal-based content management systems WordPress

References

Colman Andrews, Editorial Director at The Daily Meal Tanya Steel, former Editor-in-Chief at epicurious.com Ali Rosen, Host and Founder of PotluckVideo.com

Showcase

General

Coverage of cooking event at Melbourne Food & Wine Festival; acclaimed chef Ben Shewry of Attica cooks in a pit the traditional New Zealand way. Step-by-step photos included.
There's more to olive oil than meets the eye.
Review of recently released cookbook from local restaurant, plus sample recipes
Regular column profiling local chefs, including recipe from restaurant
First in a series of digital cookbooks titled "The Foolproof Cook" ghost-written for Frederator Books
How to combat olive oil fraud at the store
Blind taste test: a shootout among 9 brands of whole canned tomatoes with some surprising results
One of my best-performing stories: generated more than 1.4 million pageviews over Labor Day weekend in 2012
Interviewing acclaimed local Southern Italian restaurateur, Gianfranco Sorrentino, about his thoughts on the Slow Wine movement and changing consumer perceptions of Italian wine in America
Original recipe developed for Examiner.com
My award-winning recipe, cooked by chef Guy Grossi for group of fellow food writers at event at Astor Place. Won all-expense trip to Melbourne Food & Wine festival.
Pre-event coverage for a local golf tournament involving chefs; proceeds donated to nonprofit Internet-based radio network.
Extra-virgin olive oil, unlike many other cooking oils, has a relatively short shelf life. Can you tell when yours is past its prime? Here's how to tell and why you should care.
Weekly column for themed in-house recipe contest; theme for week of April 22, 2013: olive oil
Don't take the plunge without reading this.