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| Professional/Personal Overview |
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I am an author, blogger, community manager and managing editor for clients in a variety of industries, handling everything from social media marketing to logistics & QC. I specialize in developing web copy, blog material, and comprehensive social media strategies for online and brick-and-mortar SMB who wish to grow their brand & visibility locally and globally. I provide visibility solutions to individuals and businesses that are ready to stand apart from the crowd but don't have the time to focus on developing the content they need.
I spent 15 years working in logistics and scheduling for various corporations prior to making my escape from the cubicle cage. Specialties: Content marketing; optimization; visibility solutions; press releases; book, article and blog ghostwriting; blog design, setup, optimization; specialized content and project management; community and social media management; crowdsourcing, training, and team management; visibility solutions and branding. |
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| Work Info |
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Expertise |
| Copy Editor |
8 Years |
| Editor |
5 Years |
| Writer |
10 Years |
Specialty |
| Business (general) |
5 Years |
| Health |
5 Years |
| Family, Children & Teenagers |
15 Years |
Total Media Industry Experience
15 Years |
Media Client List (# assignments
last 2 yrs)
BellaOnline (11+), Skyword (11+), PR Brigade (11+), CarbonCopyPro (11+), Corning Leader (11+), Peak to Peak Marketing (11+), Wes Rautaushk Agency (11+) |
Corporate Client List (# assignments last 2 yrs)
Client Confidential (11+), ABEL Institute (11+), Troy Research (11+), Merchant Corner (11+), Hanks Clothing (11+), Archer Ellison (3-5) |
Other Work History
Owner, SolutionsbyShadra, July 2000 to Present; Special Projects Manager on contract to PR Brigade, January 2010- Present; Owner, MomsGetReal.com, May 2009 - Present; JR Simplot, Rail Services Coordinator, October 1997 to June 2000; Primary Health, Medical Staff Coordinator, October 1996 to October 1997; State of Idaho Department of Health and Welfare, Public Service Rep, June 1994-July 1996; AIM International, Bilingual Customer Service Rep; April 1991-June 1994
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Computer Skills
Word, Excel, PowerPoint, Publisher, Adobe Photoshop |
Technical Skills
WordPress, Blogger, html |
Equipment
Digital Camera, Video |
Foreign Language Skills
French |
References
Adel Al-Sharkas, alsharkasa@alfred.edu; Paul Strong, fstrongp@alfred.edu |
Awards
Dartmouth Book Award, Wellesley Leadership Award |
Associations
Phi Sigma Iota, Sigma Tau Delta |
Other
BA in Economics, additional coursework in English, literature and grad-level research & statistics, Master's degree in English Lit
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Freelancer Availability
I freelance full-time. I live near Elmira, NY. I am willing to travel regionally. I have a driver's license. I have access to a car. |
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| Work Samples |
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Writing Samples |
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(Midsize Insider, 1/8/2013)
One of several contributions to the tech-savvy Midsize Insider by IBM.
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(Author, 12/3/2012)
Disney had it wrong. Stepmothers aren't always wicked. This book delves into all that can be good about being a stepmom - opening your heart, building new relationships, and creating a loving blended family - while tackling the tough stuff.
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WordPress |
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(MomsGetReal, 5/8/2010)
Professional blogger
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