Laura Scholes

Berkeley, CA USA
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Professional Experience

As a generalist, I've written about everything from architectural lighting to robotic surgery. For more than a decade, I've been the editor for a magazine for medical students, and I've also done special magazine projects for almost every institute within the National Institutes of Health. A few years ago, I started writing copy and now puts my journalistic skill at instant expertise to use for an eclectic mix of clients. I love taking corporate-ese and turning it into content thats fresh and irresistible. I'm efficient, good humored, and bring passion and care to every project. And like every freelancer, I've written one novel thats tucked away on an old hard drive and am very slowly working on a second. I wish I still had my 1957 Ford F100 pickup and am saving up for a 60s-vintage Airstream.

Expertise

Copywriter
5 Years
Editor
15 Years
Writer
15 Years

Specialty

Health
15 Years
Home & Garden
6 Years
Medicine
15 Years

Industries


Academia Teaching
2 Years
Magazine - Trade magazines/publications (B2B)
4 Years
Professional Journal
15 Years

Total Media Industry Experience

15 Years

Media Client List (# assignments last 2 yrs)

Healthcare Journal of Northern California (6-10), Journal for Minority Medical Students (10+)

Corporate Client List (# assignments last 2 yrs)

Elephant Pharmacy (10+), TheCarrot.com (10+), Whole Foods Market (10+), National Institutes of Health (6-10)

Other Work History

Managing Editor, Lighting Dimensions Home & Garden Editor, New Orleans Magazine Assistant to the Managing Editor, Metropolitan Home magazine

Computer Skills

Word, Excel, InDesign, Mac OSX, a little HTML

Equipment

MacBook Pro, Canon RebelXT EOS, digital audio recorder

References

See: www.storyhousecreative.com/testimonials-and-clients/

Showcase

General