Professional/Personal Overview
I am a San Francisco-based writer, blogger, media consultant and the founder of SF Indie Fashion (www.sfindiefashion.com), a web site and resource covering the San Francisco Bay Area's wealth of independently-run fashion labels, local designers and independent retailers. I cover fashion for 7x7's Glamwatch (http://www.7x7.com/fashion), travel topics for Kayak.com's Kayak Traveler blog and write regularly about fashion, art and small businesses for Daily Candy, NBC Bay Area, The San Francisco Chronicle, KQED, the Noe Valley Voice and many others. Additionally, I am a copy writer and media consultant skilled in developing online content and social media strategies. Clients include Kayak.com, TravelPost.com, the Temple Music Group, Relevant Searches and Yojo Mobile. Visit me online at www.lorrainesanders.com.
Work Info
Expertise
Content Editor (online)
9 Years
Copywriter
8 Years
Reporter
8 Years
Specialty
Fashion
4 Years
Travel
7 Years
San Francisco
9 Years
Total Media Industry Experience
9 Years
Media Client List (# assignments
last 2 yrs)
The Noe Valley Voice (11+), Citysearch (11+), 7x7 magazine & 7x7.com (11+), Front Desk (11+), Daily Candy (11+), KQED's Spark (11+), San Francisco Bay Guardian (11+), San Francisco Magazine/Modern Luxury (11+), ANG Newspaper Group (6-10), Avalon Travel Publishing (1-2), Tech Living (1-2), San Francisco Chronicle (1-2), NorthStar Travel Media (1-2)
Corporate Client List (# assignments last 2 yrs)
Kayak.com (11+), TravelPost.com (11+), Yojo Mobile (11+), The Body Shop (6-10), Click Group, Inc. (6-10), Minted.com (3-5), NFT Guide to San Francisco 2006-7 (3-5), Emerald Packaging (1-2), BFG Communications (1-2), Wagstaff Worldwide (1-2), Weber Shandwick (1-2)
Other Work History
Fashion writing instructor at Academy of Art University in San Francisco, summer 2009.
Computer Skills
Excellent computer skills PC/ MAC, expert Microsoft Office, Quark, Adobe PhotoShop, Dreamweaver, Filemaker Pro, Quicken, Movable Type, Word Press and basic HTML.
Equipment
Laptop, audio recorders, printer, digital camera, Flip camera.
Foreign Language Skills
Basic French.
Work Permits & Visas
I am a U.S. citizen.
References
References gladly given upon request.
Awards
2004 J.A.W.S. Scholarship Recipient (Journalism & Women Symposium)
Other
1999 Brown University, AB, Honors English Literature and Creative Writing/AB, Religious Studies 2004 Stanford University, MA Communications, concentration in journalism
Freelancer Availability
I freelance full-time. I live near San Francisco, CA. I am willing to travel anywhere. I have a driver's license. I have access to a car.
Work Samples
(7x7.com , 12/11/2009)
(7x7.com , 12/8/2009)
(NBC Bay Area , 11/23/2009)
Interview with designer and fashion blogger Zana Bayne
(San Francisco Chronicle , 11/22/2009)
(NBC Bay Area , 11/16/2009)
(7x7 Glamwatch , 11/11/2009)
An interview with hip-hop artist 50 Cent
(7x7.com , 11/2/2009)
(Kayak.com , 11/2/2009)
(11/1/2009)
(7x7.com , 9/30/2009)
An interview with style guru Tim Gunn
(Noe Valley Voice , 10/1/2008)
(Citysearch.com , 4/1/2008)
(Front Desk/San Francisco magazine , 3/1/2008)
(The Noe Valley Voice , 2/1/2008)
(Citysearch.com , 1/15/2008)
(Noe Valley Voice , 2/5/2006)
(Oakland Tribune , 1/24/2006)
(San Francisco Bay Guardian , 12/7/2005)
(AOL Cityguide , 10/15/2005)
(Daily Candy , 10/11/2005)