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  Ashley Spilak
Professional/Personal Overview
  A digital marketing strategist with an international focus on emerging markets and disaster management.

Digital marketing strategy, media relations, crisis communications and public relations, strategic internal/external communications, social media planning, project management, coaching & training, website maintenance, SEO analysis, investment blogging, content management, marketing analysis/tracking, and event planning.

Professional Services: http://www.ashleyspilak.com/professional-services.html
Work Info
Promotions 2 Years
Researcher 3 Years
Social Media 5 Years
International 1 Year
Sports & Recreation 1 Year
Government 7 Years
Total Media Industry Experience
7 Years
Media Client List (# assignments last 2 yrs)
Social Media - Earth Day Festival - Frances Litman (1-2), Social Media Marketing: K Baldrey, GlobalBC (1-2)
Corporate Client List (# assignments last 2 yrs)
International Trade & Investment Division (6-10), 2010 Olympic Social Media Reporting (3-5), Emergency Management BC Public Ed Social Marketing (3-5)
Other Work History
Visit LinkedIn Profile: http://www.linkedin.com/in/ashleyspilak
Client Testimonials: http://www.ashleyspilak.com/clients.html
Computer Skills
• Desktop Software: MAC computer systems, Office for MAC and MAC video editing suites
• PC Microsoft Office, Vista, Webtrends Analytics
• Mobile: Android, iPhone and iPad business applications
• Blog Platforms: Word Press / Moveable Type Blog
• Social Media Platforms: Twitter, Facebook, Vimo, YouTube, Flickr, Soundcloud, Foursquare, Google+
• Content Management Systems (Hootsuite, Tweetdeck); Social Media monitoring software
(Sysomos, Radian6)
• Presentation Software: PowerPoint, Prezi, SlideShare
• Google Docs, Adwords, Insights
Website Platforms: Weebly
Technical Skills
Photography, photo editing, web design and imovie editing. See http://www.ashleyspilak.com/social-video.html
Lap top, iphone 4 capabilities.
Foreign Language Skills
Work Permits & Visas
Christine Wood, KendallWood Integrated Communications
(Former Director of Social Media Online Communications, BC Government)
(250) 598- 3266 Christine@christinewood.ca

Deborah Bowman, Assistant Deputy Minister
(Former Communications Director, Aboriginal Relations & Reconciliation)
Talent Management, BC Public Service Agency
(250) 818-1709 Deborah.Bowman@gov.bc.ca

Keith Baldrey
Chief BC Government Reporter – Global TV BC
(250) 360 – 7658 kbaldrey@globaltv.com

Paul Irwin, Senior Director – North Asia
BC Trade & Investment Division, Ministry of International Trade, Asia-Pacific Strategy and Multiculturalism
(604) 660-5906 Paul.Irwin@gov.bc.ca
Premier Award Nomination 2011/2013
International Association of Business Communicators Nominee 2013
International Association of Business Communicators
Social Media Certificate (in progress)
SEO Marketing course
Master of Arts in Leadership & Systems Change
Triple Major Bachelor of Arts Degree; PoliSci, Economics and Philosophy
Freelancer Availability
I occasionally freelance. I am willing to travel anywhere. I have a driver's license. I have access to a car.
Work Samples
(France Litman - Creatively United for the Planet, 4/19/2013)
Creatively United for the Planet Festival, in its second year, is Canada's best Earth Week Festival with a unique focus on community entertainment and talent from across B.C. Over 5000 attended the Festival held in Victoria BC April 19-21.
(Emergency Management BC, 3/1/2013)
To support flood readiness and recovery strategies including development of digital resources to engage, educate and illustrate how British Columbians can prepare for and respond to unfortunate flooding events. The campaign begins in mid-March and will respond to real-time snowmelt.
(International Trade & Investment, 2/27/2011)
Promote B.C. website presence and message at BioParnterships 2011. Deliver on business objective to facilitate partnership and investment between B.C. and international business interests.