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  Julie Barker
 
Professional/Personal Overview
  As a writer specializing in b2b, I'm your marketing resource, whether you need a more user-friendly website, regular blog posts, a white paper, or a press release to announce a new product.

Need a newsletter or article? As a former magazine editor-in-chief, my work has won numerous awards for editorial excellence. I've written more than 100 articles about Management, Motivation, Marketing, and Meetings. I've created web content pertinent to the concerns of Small Business owners. Other specialties: Training, Travel, and the Hospitality industry.

My copy-editing has received kudos from magazine and digital publishers on rigorous deadlines and book authors in need of sensitive editing.
Work Info
 
Expertise
Copy Editor 22 Years
Editor 22 Years
Writer 25 Years
Specialty
Entrepreneurship 3 Years
Travel 22 Years
Business (general) 22 Years
Total Media Industry Experience
25 Years
Media Client List (# assignments last 2 yrs)
Nielsen Business Media (11+), CFO Studio Magazine (3-5), Madden Media (1-2)
Corporate Client List (# assignments last 2 yrs)
Newtek Business Services (11+), Beta Technologies (1-2), TheCashflow.com (1-2)
Other Work History
Contributing Editor
Incentive Magazine
New York, NY September 2007-March 2009
HR directors, among others, rely on this monthly for news, advice, and products in the areas of motivation and management.

Interim Editor
Sales & Marketing Management
New York, NY October 2005-December 2005
As a freelancer, in '05 I was tapped to put out the next two issues when the EIC moved on. Editorial topics include selecting, retaining, and coaching a top-performing sales team.

Editor-in-Chief
Successful Meetings Magazine
New York, NY September 1998-November 2001
This monthly provides information on destinations, hotels, and resorts. Its readers plan corporate meetings, conventions, trade shows, and events.

Editorial Director
JWJ Enterprises, publisher of visitors guides
New York, NY 1985-1988
Complete editorial responsibility for more than 35 guidebooks, among them The Big Apple Guide, and The Official Visitors Guide to Las Vegas.


Computer Skills
Word, Quark, WordPress
Equipment
Laptop computer, digital camera, audio recorder
Awards
Jesse H. Neal National Business Journalism Award 2000, Folio: Editorial Excellence Awards in the travel category 2001 (Gold) and 2000 (Silver)
Associations
Connecticut Press Club, AvantGuild
Other
A graduate of the University of California at Santa Cruz (B.A. Literature) and the Stanford Professional Publishing Course, I have an excellent grounding in all aspects of writing, editing, and producing magazines. I quit my editor-in-chief job in 2001 to write my novel (now finally complete) and have freelanced since then.
Freelancer Availability
I freelance full-time. I live near New York, NY. I am willing to travel anywhere. I have a driver's license. I have access to a car.
Work Samples
 
(Beta Technologies Inc., 6/1/2009)
Wrote press releases for three different constituencies; compiled the distribution lists and handled the distribution via email.
Management  
(The Small Business Authority, 9/24/2010)
Blog item for a website being introduced for small business owners in January 2011.
(Advantages/Advertising Specialty Institute, 6/1/2009)
For this magazine's sales readership, my feature focuses on the five generations in the workforce and what they can learn from one another.
(Incentive magazine, 11/6/2008)
Online content. Complements the cover story, Pop, Fizz! that appeared both in print and online
(Incentive magazine, 11/6/2008)
Cover story on comprehensive recognition programs at two Pepsi bottling companies
(Incentive magazine, 2/2/2008)
Feature article on how three companies, including Ritz-Carlton, use empowerment in their quest to retain employees
(Sales & Marketing Management, 11/27/2007)
A front-of-book service piece on how to be a trade show spy
(Sales & Marketing Management, 10/1/2007)
Wine-tasting challenges are among the softer ways to motivate a team: a front-of-book service piece
Travel & Meetings  
(Successful Meetings, 10/5/2007)
Feature on luxury resorts with skads of recreational options
(Successful Meetings, 2/14/2007)
Feature on chocolate tasting parties, chocolate sculpting, and chocolate challenges.
(Incentive magazine, 2/8/2007)
Travel feature on gastronomic adventures in Provence, written for planners of incentive travel
(Smart Money, 2/1/2004)
Service piece on saving money by taking mid-winter breaks
Advertorial  
(Miami Convention & Visitors Bureau/VNU Travel Network, 4/15/2005)
A 16-page supplement that ran in four b2b publications in the VNU Travel Network, written for a single sponsor, the Miami Convention & Visitors Bureau
(Stamford Historical Society, 11/1/2003)
As a pro bono, I wrote a new brochure for the Stamford Historical Society