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fyi: NBC--"WE'RE NUMBER FIVE!"
|EDitor in NJ||
Posted - 2/22/2013 10:04:59 AM | show profile | email poster | flag this post
(from Deadline.com---NBC sinking)
More bad news for NBC: The one-time No. 1 network has== fallen to fifth place== in the Nielsen TV ratings during the important February sweeps period, according to Deadline.com.
The Peacock network started the TV season off strong with hits like "Revolution" and "The Voice" and even won November sweeps. But once those shows went into hiatus in November and December respectively, NBC's numbers quickly crumbled. Deadline reports that during the February sweeps period, NBC has averaged a 1.2 rating in the key 18-49 advertising demographic, while Univision has brought in a 1.5 rating. It's a far cry from NBC's reign at the top in November, which was the network's first time in the lead since 2003.
"This is a great thing for our morale, if nothing else," Bob Greenblatt, chairman of NBC Entertainment, told the Associated Press in November. "But I'm the first one to say there will be ups and downs for the next few years."
This is just another blow to NBC as it continues its downward spiral. "Smash," a former hit and the pet project of several executives at the network, including Greenblatt, recently returned for Season 2 to very low numbers. In its second outing, the show fell even lower, bringing in 3.3 million viewers and a 0.9 rating. Freshman hits "The New Normal" and "Go On" have also fallen in recent weeks (the latest episode of "The New Normal" also pulled a 0.9 rating). Compare that to CBS, which has shows pulling in more than 21 million viewers ("NCIS") and 5.5 ratings ("The Big Bang Theory").
Posted - 2/22/2013 1:49:17 PM | show profile | flag this post
It's the Zucker legacy...
They will feel the consequences of his reign of terror for years...
Posted - 2/22/2013 2:39:54 PM | show profile | flag this post
don't you know that everything is the fault of "Comcast bean counters"?
Posted - 2/23/2013 11:41:28 PM | show profile | flag this post
It doesn't help when....
The Twitter hashtag for one of your new shows can be spelled #Goon. ;-)