Professional Experience
Freelance copywriter and journalist who has worked with leading brands, corporations, newspapers & magazines specializing in fashion, beauty, lifestyle and celebrity.
As a copywriter:
i have written copy for clients such as Lucky Brand, The Frye Company, David's Bridal, Avon, Van Heusen, Robert Graham, OroMagnifico, Coach, mark. (a brand of Avon).
I am able to create copy suitable for any product, person, place or event. From head/tag lines, to decks, collateral pieces, in-store signage, catalogs, trend books, product naming, video scripts, online copy, banners, product descriptions, email campaigns. I've worked on every aspect of a full 360 campaign.
As a journalist:
I have written features for magazines such as Self, Marie Claire, SFX, Kaboose.com, DailyCandy.com, Dan's Papers, EndlessBeauty.com
From Interviews with high profile celebrities, to fashion, beauty and lifestyles pieces,
See my website for samples and more info:
www.samanthaaltea.com
Expertise
Copywriter 15 YearsCopywriter 15 YearsWriter 12 Years
Specialty
Fashion 15 YearsLifestyle 15 YearsBeauty 15 Years
Industries
Magazine - Large Consumer/National magazines 15 YearsAdvertising, client side 15 YearsMarketing (in-house) - Fortune 1000 corp. clients 15 Years
Media Client List (# assignments last 2 yrs)
- Kaboose inc (6-10)
- Hearst, Meredith corp, et al (10+)
- Brown Publishing (10+)
Corporate Client List (# assignments last 2 yrs)
- Avon (and mark) (10+)
- Lucky Brand (10+)
- The Frye Company (6-10)
