A Funny Way of Halting International Growth

Late last week, we scratched our heads and wondered why, if Borders is tightening the belt on its international operations, the chain just opened a superstore in Wellington, New Zealand. Wonder no more: The New Zealand Herald reports that news of the new corporate agenda has finally made its way to the southern hemisphere, and that store’s being cut loose, too—one of sixteen stores in Australia and New Zealand the company will be selling off. Perhaps we’d better make that seventeen, though; the source who passed this story along also tells us that another superstore is opening in Auckland Thursday.

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.