At Least Ron Paul’s Beating John McCain Somewhere

Remember last month, when I commented that Ron Paul‘s campaign book was about a year too late to do any good? Well, that doesn’t seem to have stopped The Revolution: A Manifesto from hitting #1 on the charts: The Vanity Fair blog says it’s #1 on next Sunday’s NYT nonfiction list. Mind you, with “individual Paulheads buying as many as ‘five, ten, fifteen’ copies at a time at signings,” according to Grand Central publicist Erica Gelbard, along with highly targetted online campaigns, and a significant number of bulk orders being reported to the Times, this shouldn’t come as any surprise. In fact, Christopher Bateman suggests, “the question of whether sales are being artificially inflated by Paul’s followers” is well worth asking.

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.