AvantGuild: 5 Steps to Online Community Activism

It’s not enough for authors or publishers to build a website—once the site’s online, it needs regular attention from readers if it’s going to thrive. And we’re not just talking pageviews. Jennifer Pullinger has five tips for those of you looking to transform your audience into a community, from putting your personality out in front to encouraging readers to get more directly involved in the conversation.

This article is one of several mediabistro.com features exclusively available to AvantGuild subscribers. If you’re not a member yet, you can register for $55 a year, and start reading those articles, receive discounts on mediabistro.com seminars and workshops, and get all sorts of other swell bonuses.

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.