BEA Day One: Rowell Plays to the Crowd

The picture’s blurry thanks to my “trusty” cameraphone (expect more of the same throughout the weekend) but as the signing line for actress Victoria Rowell‘s recent memoir THE WOMEN WHO RAISED ME circled around the downstairs section of Javits, she got up from the table, went to the center of the circle and encouraged everyone to hold up a copy of her book in a show of solidarity.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.