Book Sales Off to Good Start in 2008?

Following last week’s announcement of a 4.7 percent increase in bookstore sales for the month of January, the Association of American Publishers released its own statistics on book sales yesterday, claiming a 7.2 percent increase in sales over the same time frame.

Possibly interesting details: A 21.9 percent drop in children’s and YA hardcover book sales is matched by a 28.2 percent increase in children’s and YA paperbacks. Adult paperbacks jumped up 37.6 percent, while hardcovers posted a modest gain of 4.2 percent. And both audiobooks and e-books continue to rise, by 16.8 percent and 26.1 percent respectively.

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.