BookExpo America Is Underway…

…and I’ve already had one full day of attending panels, including the two discussions in which I was an active participant—both of which went really well, and I was really glad to see both rooms filled to capacity (as per the photo above, with author/relationship expert Donna Sozio in the front row). I learned a lot about marketing and “author-preneurship” from my co-panelists, and still more from the people I listened in on yesterday morning, and I’ll fill you in on as much of it as I can… next week. For now, I’m hurling myself back into the fray, as the trade show proper begins this morning.

In the meantime, here’s a photo of memoirist Ernest Borgnine, one of several Kensington authors spied partying at Ciudad last night!

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.