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Borders Gets In On the Mobile Game

Borders is set to work with top book publishers including Penguin, Random House, HarperCollins and Bloomsbury to deliver the first chapters of forthcoming books from authors on mobile, according to NMA. The plan is to offer consumers the opportunity to read up to 30 samplers for free every month. The chapters will be available for downloaded using technology from application provider ICUE and are sent with a coupon attached allowing consumers to redeem 20% off the physical book.

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The Art of the Book Review

The Art of the Book ReviewStarting August 4, learn how to get paid to write reviews that will influence the publishing landscape! Taught by a Publishers Weekly book critic, you'll learn how to recommend a book to its audience, write reviews of varying lengths, tailor a review to a specific publication and more! You'll leave this course with two original reviews and a list of paying markets for book reviews. Register now!