Inspired by the bluegrass and folk-infused rock of The Avett Brothers, self-published author Colleen Hoover channeled their music straight into her romantic novel, Slammed.
Hoover (pictured, via) contacted Ramseur Records and received permission to use Avett Brothers’ lyrics in her book. In January, she posted about a two-day free promotion for her eBook on the official Avett Brothers fan site.
The promotion paid off as fans of the band grabbed the book and shared enthusiastic reviews on Amazon. The book currently has 197 reviews on Amazon (with an average of 4.9 out of 5 stars) and 2,477 ratings on Goodreads (with an average of 4.49 out of 5 stars).