According to the Association of American Publishers (AAP) StatShot report for August 2012, the adult fiction category saw eBook revenues increase nearly 37 percent to $857.7 million.

In the same category, mass market paperback revenues plunged 16 percent compared to the same period last year (chart embedded above). In addition, the children’s and YA category grew by more than 196 percent in August. Hardcover sales in that category grew by 27 percent for the month.

Below, we’ve embedded a chart below that breaks down the children’s and young adult sales by format. The AAP collected information from 1,186 different publishers to compile the report.

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According to the Association of American Publishers (AAP) StatShot report for July 2012, hardcover sales revenue in the children’s and young adult category skyrocketed by nearly 30 percent compared to the same period last year–rising to $424.7 million.

In contrast, adult fiction and nonfiction hardcover sales declined 0.7 percent in July. Children’s and YA also saw a 222 percent jump in digital sales while the adult category grew 37 percent. While adult fiction and nonfiction paperback sales increased 11 percent, mass market paperback sales continued to slide, dropping by more than 20 percent.

Below, we’ve embedded a chart below that breaks down adult fiction and nonfiction sales by category as well. The AAP collected information from 1,184 different publishers to compile the report.

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According to the Association of American Publishers (AAP) StatShot report for the first half of 2012, sales revenue in the children’s and young adult category skyrocketed by nearly 41 percent compared to the same period last year–rising to $845 million.

Those gains were driven by a 251.5 percent increase in children’s and young adult digital books (see the chart embedded above). At the same time, adult fiction and nonfiction sales increased 8.3 percent.

Below, we’ve embedded a chart below that breaks down overall year-to-date sales by category as well. The AAP collected information from 1,186 different publishers to compile the report.

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According to a new report from Anketki Research called Digital Parenting Russia, almost 90 percent of Russian parents read print books with their four-to-six year old kids but that number drops down to less than 50 percent with sixteen-to-eighteen year olds. Russian parents are less likely to read eBooks to their four-to-six year old kids than they are with their sixteen-to-eighteen year olds.

When looking at attitudes about the positive impact of digital media on children’s development, eight percent of dads think that eBooks have a positive impact on a child’s development and four percent of mothers think that paper books have a positive impact on a child’s development.

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The study found that 4 out of 5 publishers are now publishing eBooks, which is an increase of 30 percent from three years ago. Making titles available as eBooks is helping drive sales. According to the report, 36 percent of eBook publishers are “realizing double-digit annual eBook revenues,” which is up 100 percent since last year. Still, the report points out that 65 percent of eBook publishers have converted less than half of their backlist titles into eBooks.

Curiously, the report found that while 31 percent of eBook publishers produce enhanced eBooks, only 12 percent of those publishers are finding that these enhancements have a positive impact on sales.

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We’ve embedded the whole infographic below to help you see a breakdown in how the leading companies pay. A tech employee with 3-4 years of experience at Amazon can expect to earn about $73,300 a year, and an employee with ten years of experience can expect to earn $130,000.

Check it out: “Amazon, Microsoft, Facebook, Google and other leading companies want the brightest minds in the tech industry working for them. How do they attract this clever crew? PayScale compares the pay, benefits and more for nine top tech employers.” continued…

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Here is more from Pew: “Focusing on those who do borrow e-books from libraries, two-thirds say the selection is good at their library: 32% of e-book borrowers say the selection at their library is ‘good,’ 18% say it is ‘very good,’ and 16% say it is ‘excellent.’ Some 23% say the selection is only ‘fair,’ 4% say it is ‘poor,’ and 8% say they don’t know.” continued…

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More children under the age of ten in the UK are reading eBooks on laptops, according to a new report from Bowker Market Research. However, more kids aged eleven to fifteen are reading eBooks on Kindles.

We’ve embedded a Bowker chart above–the research (completed in March 2012) asked readers in the UK about their use of digital content.

Check it out: “The latest results from Understanding the Digital Consumer show that among adult readers of e-books there has been a huge increase in the use of the Kindle device, with 40 percent of e-readers using it most often.  The Kindle has surpassed both desktops and laptops (collectively used most often by 45 percent as measured in February 2011) and other e-readers (used most often by 6% in February 2011).” continued…

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In the study, Bowker looked at consumer attitudes about eBooks among the online population of ten countries Australia, Brazil, France, Germany, India, Japan, South Korea, Spain, the U.K. and the U.S. and found that more than 20 percent of global readers had bought an eBook in the past six months. And while, not everyone has adopted digital books, most people are aware that they exist. According to the report, 80 percent of respondents know that books are available for download.

eBookNewser has more: “eBook adoption should continue. According to the report, more than 50 percent of respondents from India and Brazil plan to buy an eBook in the next six months. In addition, about a third of respondents in the U.K. and U.S. plan to do so. Even 20 percent of French survey respondents plan to do so.”

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The site surveyed technology users about their plans for buying new gadgets.

The price between the two devices had only a small impact on user purchase plans. International Business Times has more: “About 58 percent of those surveyed said they plan to upgrade their current tablets, but 16 percent say the iPad 3 will be too expensive to buy, while 35 percent have not determined whether or not they will purchase one. And 74 percent said that the iPad is the ultimate tablet.”

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Genco shared some statistics about library power users to demonstrate the link between library users and book buyers. In the talk she revealed that for almost every two books borrowed, a library patron bought one book.

According to her report, 35 percent of library power users use the library to try out new authors and new genres and 37 percent of these users purchase books that they have borrowed from a library. In addition, eBook users in public libraries read 30 books a year.

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Booklr, a company that measures sales figures for the book business, compared the average price of a Nook book with the average price of a Kindle book. Kindle books on average are cheaper at $6.48 a book than Nook books which average $8.94 a book.

We’ve embedded the infographic above–what do you think?

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According to a new report from Forrester Research and Digital Book World, publishers aren’t as enthusiastic about the potential of eReading this year as they were last year.

eBookNewser has more: “The report interviewed publishers who represent 74% of all U.S. publishing revenues. When asked if readers will be better off, only 61% of respondents said that they will be, down from 74% in the 2010 study. When asked if ‘more people will read books than did before,’ in 2011, only 60% thought so, down from 66% in 2010. And when asked if readers would read more books than before only 47% of respondents agreed, down from 66% in 2010.”

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eBookNewser has more: “The Center observed 24 families with children ages 3-6 for this ‘QuickStudy’ in the summer and fall of 2011. The kids were given both print and eBooks to read and according to the research children preferred reading an eBook to a print book though comprehension was equal.”

Research in this area is just beginning. The Center is continuing their research on the subject. Digital Book World explained: “Until now, aside from outcries by hysterical parents and media, there has been no real study of whether reading to children with e-books is better or worse for them in terms of developmental or educational value than reading to them with print books.”

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Holiday e-commerce sales are up 15% so far this season, with online sales for the season already at $24.6 billion, according to comScore. Cyber Monday has been the biggest day for online sales this season, with sales reaching $1.25 billion.

eBookNewser has more: “The most recent week, which ended December 9th, online sales hit $5.9 billion, which was 15% higher than the corresponding week last year. Three days during the past week, online sales went passed $1 billion. So far this season, six days have hit the billion dollar threshold.”

comScore chairman Gian Fulgoni stated: “These highlights represent another very positive sign for the holiday shopping season, as the week following ‘Cyber Week’ often experiences relative softness in spending momentum due to retailers pulling back on their promotional activity. As we enter what will be the heaviest week of the season for online retailers – beginning with ‘Green Monday’ on December 12 – all signs are now pointing to a strong finish to the season.” (Via Bloomberg).

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