Dateline BEA: Random Snapshots from Friday

Sarah Mlynowski greets visitors to the Quirk Books booth while her former Red Dress Ink editor, Farrin Jacobs, signs a copy of See Jane Write, their guide to writing chick-lit fiction; Simon & Schuster children’s marketing director Michelle Montague guides illustrated book character “Franny K. Stein” around the show floor.

Little, Brown vice-president Sophie Cottrell wanders over to the Henry Holt booth to say hello to publicity director Claire McKinney; Laurel Snyder signs copies of Half-Life, an anthology of essays from writers who grew up in Jewish-Christian interfaith marriages she edited for Soft Skull Press.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.