“Fruitarian”?

Top science and tech publisher John Wiley says that Apple has pulled all Wiley titles from Apple’s own retail stores in retaliation against a new biography of the billionaire fruitarian. Apple stores are telling customers that such popular titles as Mac for Dummies and Mac OS X Secrets are “out of stock”.

In other words, “Jobs has handed his biographer a publicity bonanza.” (Controversy’s like a chinese finger trap; sometimes, you only make it worse if you don’t relax.)

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