AppNewser Appdata FishbowlNY FishbowlLA FishbowlDC more TVNewser TVSpy UnBeige AgencySpy PRNewser 10,000 Words MediaJobsDaily SocialTimes AllFacebook AllTwitter semanticweb.com

Gersh Agency Forms Literary Unit

Variety’s Michael Fleming reports that the Gersh Agency, which until now had been almost exclusively focused on film and television rights, is now expanding into the book business. Phyllis Wender, previously one-half of Wender/Rosenstone until her partner, Jack Rosenstone, died recently, will run the division from Gersh’s New York HQ and will bring agents Sonia Pabley and Susan Cohen with her. In fact, Pabley told me last night at the Mystery Writers of America Agents & Editors party that she began working at Gersh as of April 1, where half her clients will be book-based (like Naomi Hirahara, nominee for the Best Paperback Original Edgar Award) and the other half theater-based.

“Most book agents know Phyllis, and her reputation and stature will dictate how the division will do business,” company president David Gersh told Variety. “We’ve wanted a good book division for years but never found the right person to run it. We think she will be a great combination with Amy Schiffman in Los Angeles and Sarah Self in New York, who make film and TV deals for authors.”

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.