InsideMobileApps InsideSocialGames 10,000 Words FishbowlNY FishbowlDC LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Harper UK Goes for the Personal Touch

HarperCollins Children’s Books is moving into personalized books through a new partnership with Penwizard, which will enable children to star in books alongside well-known children’s characters like Noddy beginning this August, according to the Bookseller’s Alison Bone. HC will then look to develop the Penwizard partnership across its range of children’s properties, with licensor approval. Managing director Amanda Ridout said: “As part of our ongoing commitment to expanding the boundaries of traditional publishing we are proud to be first to market with a leap forward in personalized publishing.”

Mediabistro Course

Content Marketing 101

Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketer, and more. Register now!