Have Proposals Become More Important Than Books?

Maybe, probably, and, well, yes, says the Guardian‘s “World of Books” column.

Leafing through the 50-odd densely written pages of the million-dollar proposal, marvelling at the footnotes, the bibliography and the sheer hard work that had gone into producing this impressive document, it was clear that what I had in my hands was more than simply a well-thought-through suggestion. It was practically a new form of literature.

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.