Isn’t It a Shame What the River Has Done…

Elizabeth also mentioned the sudden rise in demand for John Barry’s Rising Tide: The Great Mississippi Flood of 1927 and How it Changed America, for which Simon & Schuster just ordered an additional 10,000 copies. Their spokesman said they began to see demand for the book as early as August 31st; they must have checked Amazon after I did, because when I looked that day, it was still back around #8,000. These days, of course, it’s hovering around #15–and I’m betting it cracks the top ten tonight starting at 8:00 P.M. Eastern, when C-SPAN airs a live, one-hour special in which Barry recounts the history of the flood and takes phone calls from viewers.

MEDIABISTRO EVENTS

Get Social Media Marketing Secrets from Experts

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.