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It’s Not The Night Chicago Died, But It’s Close

Longtime GalleyCat readers will recall that one of the most frequent complaints lodged against book trailers here is the prevalence of the “slap some music and pictures and captions together” school. But there’s always an exception that proves the rule: This promotional film for Michael Harvey‘s The Fifth Floor manages, through the skillful deployment of a consistent visual aesthetic, to give the impression that the novel might be doing for the Great Fire of Chicago what The Da Vinci Code did for Jesus and Mary Magdalene.

It’s a great example of how to craft a story pitch that tells just enough of the story to make somebody say, “Now tell me that again in more detail!”

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Fashion WritingStarting September 23, work with the contributing editor at ELLE.com to get your writing published in fashion magazines and websites! In this course, you'll learn how to write fashion headlines, runway reviews, and fashion features, write compelling pitch letters, and gain insight into the fashion industry. Register now!