NY Public Library’s Preservation Campaign Now Online

The New York Public Library may lose more than $57 million in operating funds—$28 million of that from a cut in the New York City budget—at a time when, economic conditions being what they are, more New Yorkers are making more use of the library’s facilities. (And we’re not just talking books here; resources for job seekers, events programming, and many other aspects of the library’s community service are at risk.)

To address this situation, the NYPL has augmented its annual letter-writing campaigns with an online component; New York City residents can email their City Council representative and emphasize how much they value a strong and active public library system in their city. You can also visit the NYPL homepage in order to make your own financial contribution.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.