AppNewser Appdata 10,000 Words FishbowlNY FishbowlDC TVNewser TVSpy LostRemote AgencySpy PRNewser MediaJobsDaily UnBeige SocialTimes

Pearson to Bid for Dow Jones?

The Telegraph reports that the parent company of Penguin and the Financial Times put in a bid for the Wall Street Journal-owning company late Friday night as “a desperate attempt to scupper the creation of a powerful international rival,” say analysts. “There is some logic to a bid. Pearson wouldn’t want the Wall Street Journal to be rejuvenated by [Newscorp owner Rupert] Murdoch,” said one commentator. “Murdoch has deep pockets, if he’s willing to run it at a loss and expand in Europe and Asia, the FT’s position only becomes harder.”

Paul Bates, analyst at Charles Stanley, said: “Cost synergies are limited because of the regional biases of the two. There will be some story sharing but otherwise it’s limited.” But geographically the two would be a good fit. “They complement each other quite well. The Journal isn’t particularly strong in Europe and likewise the FT, despite pushing for years and trying to make a go of it in America, hasn’t really succeeded.

Mediabistro Course

Freelancing 101 Online Boot Camp

Freelancing 101Starting April 28, this online event will show you the best way to start your freelancing career, from the first steps of self-advertising and marketing, to building your schedule and managing clients. By the end of this online boot camp you will have a plan for making a profitable career as a freelancer, and the skill set to devote yourself to it. Register now!