AppNewser Appdata 10,000 Words FishbowlNY FishbowlDC TVNewser TVSpy LostRemote AgencySpy PRNewser MediaJobsDaily UnBeige SocialTimes

Seth Godin Criticizes Simon & Schuster CEO’s Year-End Letter

head-clickme2.gifOn Saturday, new media expert Seth Godin criticized Simon & Schuster CEO Carolyn Reidy for her digital stance–calling her “a high-ranking book publisher who should know better.”

Last week Reidy wrote a year-end letter to her colleagues, voicing her disapproval for a bookselling market driven by “the perception that ‘digital’ means ‘cheap.’” Godin wrote a post responding to her letter, urging publishers to accept and adapt to the new digital price scale.

Here’s a key excerpt: “If I’m an upstart publisher or a little-known author, you can bet I’m happy to sell my work at $5 and earn seventy cents a copy if I can sell a million. Smart businesspeople focus on the things they have the power to change, not whining about the things they don’t … They don’t have the power to demand that we pay more for the same stuff that others will sell for much less.”

Mediabistro Course

Freelancing 101 Online Boot Camp

Freelancing 101Starting April 28, this online event will show you the best way to start your freelancing career, from the first steps of self-advertising and marketing, to building your schedule and managing clients. By the end of this online boot camp you will have a plan for making a profitable career as a freelancer, and the skill set to devote yourself to it. Register now!