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Anonymous Obama Novel Excerpts Released

Today Simon & Schuster released more details, a web video, and excerpts from O: A Presidential Novel–an anonymously written novel about the Barack Obama White House.

Here’s an excerpt: “‘Even though O assumed it wouldn’t happen, he wished The Barracuda, as he liked to think of her, would join the Republican race. O knew they wouldn’t be that lucky, but he had let himself imagine such a contest. He had watched her speak to a rally of her faithful. There she was, thick hair piled up high, chin out, defiant, taunting, flaunting that whole lusty librarian thing, sweet and savory, mother and predator, alluring and dangerous.”

In a letter to readers, publisher Jonathan Karp compared the author’s choice of anonymity to both Jane Austen and Lemony Snicket–a surreal, possibly satirical, pairing. According to The Cutline, the publisher has urged journalists not to comment on the book. What do you think about this mysterious book?

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.