InsideMobileApps InsideSocialGames 10,000 Words FishbowlNY FishbowlDC LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Sluggish Dollar Affects Penguin Results

Pearson, parent company of Penguin, has reported its 2007 interim results. Its education unit increased sales by 7% and moved into first-half profit of 5m pounds, while Penguin revenues were up 1% with profits 11% higher. “Our half-year results are always just a hint of our potential for the year, but certainly a strong hint this year,” said chief executive Marjorie Scardino. “Penguin’s publishing and profit are both solid and promising, as is its approach to change in publishing; and in Education we continue to set the pace as we use technology to personalize learning.”

Mediabistro Course

Content Marketing 101

Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketer, and more. Register now!