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Posts Tagged ‘Andrew Kessler’

Claire Legend & Andrew Kessler Get Booked

Here are some literary events to jump-start your week. To get your event posted on our calendar, visit our Facebook Your Literary Event page. Please post your event at least one week prior to its date.

Books of Wonder will host a launch party for Claire Legend‘s The Cavendish Home for Boys and Girls. Join them on Tuesday, August 28th starting 6:00 p.m. (New York, NY)

A group of writers headline a free comedy show at Cashmere. Join in on Tuesday, August 28th starting 8:00 p.m. (New York, NY)

Author Andrew Kessler will read from Martian Summer at BookCourt. See him on on Thursday, August 30th starting 7:00 p.m. (Brooklyn, NY)

Mediabistro Course

Book Promotion and Publicity Boot Camp

Book Promotion and Publicity Boot CampDevelop a plan for your book's success in our brand new online boot camp, Book Promotion and Publicity! Starting July 10, publishing and public relations experts will teach you the publicity skills needed to ensure a successful book launch, such as, how to create a social media kit, interact with fans and authors on panels, create a marketing newsletter and more! Register now! 

Togather Releases Tool to ‘Fansource’ Author Events

All the authors in audience know how disappointing it can be to give a reading in a nearly empty room.

The new Togather tool will help writers figure out how many people want to come to a reading and help fans set up author readings in their neighborhood. We’ve embedded the introductory video above–what do you think?

Here’s more about the tool: ” Using an on-demand fansourcing platform, Togather transforms the way authors organize book tours and bring audiences to events. With Togather, every talk, book signing or lecture is sold out before you even leave your home. We use a group-buying mechanism to make sure that your fans commit to attending. It only takes a few clicks to show some author love. And with this commitment from fans, a whole new world of possible events opens to you and your audience.”

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What Mars Can Teach Us About Book Trailers

ms2323.jpgWhile writing a book about his work with the Phoenix Mars mission, author Andrew Kessler learned how to tell a complicated story–insights that guided his book trailers as well.

Kessler was our guest on the Morning Media Menu today,  talking about his new book and his SxSW presentation today. Kessler wrote Martian Summer, a forthcoming nonfiction account of his time working with the Phoenix Mars mission.

Here’s an excerpt from the interview: “Our idea was to mirror the process of writing the book in the videos. We got this footage from the Jet Propulsion Laboratory. Pretty much anyone can get this footage–you have to jump through some hoops. We took this every day office footage that could be really boring–except for the work being done at it is Mars exploration. So there’s this funny disconnect. We did the same job as the book–we wrapped a POV around the story.  We wrapped it in this fun POV that lets you engage with this very complicated story in a very human way. “