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Posts Tagged ‘Emily Seuss’

Author Solutions Removes Fake Social Media Accounts

Following a GalleyCat article yesterday, self-publishing company Author Solutions will remove social media accounts for Jared Silverstone–a set of profiles for an “Awesome Publishing Consultant at Author Solutions” that used a fake image from a stock photo company.

Copywriter and editor Emily Seuss discovered a collection of social media accounts sharing the same stock photo picture (embedded above), all credited to an employee named Silverstone. You can see screenshots from the social accounts and read more at this link.

Here is the official statement from the self-publishing company: “At Author Solutions we take our social media activities very seriously, and we are committed to following industry best practices. The manner in which the accounts were set up is not supported by our company-wide social media policy, and in no way is condoned by our company. We are taking appropriate action and we are in the process of removing the content from social media accounts.”

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Who Is Jared Silverstone?

Copywriter and editor Emily Seuss has uncovered a set of social media accounts sharing the same stock photo picture, all credited to an Author Solutions employee named Jared Silverstone. UPDATE: Author Solutions will remove these accounts and has issued an official statement about the matter.

Silverstone is identified as an “Awesome Publishing Consultant at Author Solutions” in his bio on various social media sites, but his photograph can also be found as “Nerdy Mustache Guy Portrait” from iStock Photo. You can visit his Google+ page, his Facebook page and his Twitter page. We have reached out to Penguin (the new corporate parent of Author Solutions) for commentary and we will update when we have a response.

Here’s more from Seuss: “Aside from the fact that he’s posted only a handful of ASI-centric posts since March 2012, Jared looks just a little too hipster to be hipster, doesn’t he? That’s because—surprise!—Jared Silverstone isn’t real. Click through a few pages of  search results for ‘mustache,’ and you’ll find our precious Jared, sans the green filter makeover and the slightly off center crop job. Before Author Solutions paid for his likeness, Jared looked a little something like (okay, maybe EXACTLY like) the watermarked guy on the right.” (Via Victoria Strauss)

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