If you’ve ever attended Book Expo America (BEA), you’ll know that the food cart choices parked outside the Javits Center typically feature hot dogs and kebabs.
Penguin Young Readers Group author Sarah Dessen (pictured, via) will shake things up with the Dessen Sweetery Truck.
Associate director of publicity Elyse Marshall explained in an email: “Sarah will head out to the truck to hand out free whoopee pies to fans and hungry BEAers. There will be three flavors available: red velvet, chocolate, and Sarah’s Strawberry Surprise (a custom whoopee pie). The truck will be entirely wrapped in Sarah Dessen branding, with all her book covers featured. There will be giveaways available for a few lucky attendees before the Dessen Sweetery Truck moves onto it’s second location of the day: Union Square.”