Frontman Gene Simmons had this statement in the release: “KISS has a comic book history that spans almost four decades … Archie and IDW will tell two unique and in-your-face tales of KISS, and we’re thrilled to be working with them on these projects.”

Archie Comics will launch the KISS storyline series in November with Archie #627. The four-part mini-series features writing by director of publicity & marketing Alex Segura and illustrations by veteran artist Dan Parent. IDW plans to release their comic in 2012, but has not revealed any further details.

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“For over three years, I have worked hard to make sure that Precedent Media delivered the most thorough and progressive online campaigns. It has been an honor to work with so many great authors and publishing houses,” he explained in an emailed statement. Asked about future plans he said he is “exploring options and can be contacted [via email].”

At Precedent, Gordon handled publicity campaigns for bestselling authors like Nick Hornby and John Grisham. Before founding his own firm, Gordon served stints at Crown Publishing Group and Oxford University Press. In those positions, he worked campaigns for writers that included then-Senator Barack Obama, rock star Gene Simmons, and journalist William Safire.

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