Borders is set to work with top book publishers including Penguin, Random House, HarperCollins and Bloomsbury to deliver the first chapters of forthcoming books from authors on mobile, according to NMA. The plan is to offer consumers the opportunity to read up to 30 samplers for free every month. The chapters will be available for downloaded using technology from application provider ICUE and are sent with a coupon attached allowing consumers to redeem 20% off the physical book.
John Wiley & Sons is looking for a Social Marketing Coordinator. next job HarperCollins Publishers is looking for a Marketing and Brand Manager. next job HarperCollins Publishers is looking for a US Consumer Insight role. next job Henry Holt & Company is looking for a Assistant Director of Publicity. next job Penguin Group (USA) is looking for a Publicist - Plume/Hudson Street Press. next job Cambridge University Press is looking for a Rights and Permissions Coordinator. next job Springer Publishing Company is looking for a Assistant Editor. next job Cavendish Square Publishing is looking for a Book Designer. next job Cavendish Square Publishing is looking for a Production Editor. next job Houghton Mifflin Harcourt is looking for a VP, HMH Studios Design. see all