Bedtime Math founder Laura Overdeck thinks publishers need to help kids cope with math anxiety to fix an “emergency” situation. She’s created a website, an app and a new book dedicated to making math more enjoyable for young children: Bedtime Math: A Fun Excuse To Stay Up Late.

While researching her “Allergic to Algebra” TEDx talk (embedded above), Overdeck discovered that out of the Top 100 books for kids on Amazon, 27 were about the learning the ABCs but only 9 were about learning the 123s. She explained in a telephone interview:

I think there are some books out there that make math fun for kids. Those books just aren’t making it into the bestsellers or the high rankings on Amazon. This is something I’m keenly interested in. Why are those books not bubbling up to the top? Some of it is publishers need to be open to fun math books and understand that this is so important.

Read more