The Book Club Hustle
Through the magic of the Internet, conference calls, and Skype, book clubs have found a whole new level of interaction with writers.
According to Book Beast, the trend has created some book club superstars: Joshua Henkin has spoken with 175 clubs about “Matrimony,” Adriana Trigiani has spoken with two or three clubs a week for years, and Laura Dave has already spoken with 100 groups for “The Divorce Party.” However, author M.J. Rose has some words of caution for book club bound writers.
Here’s more revealing intelligence from the article: “The first draft of Robert Alexander‘s ‘The Kitchen Boy,’ the first novel of his Romanov trilogy, was initially rejected for publication 15 times, at which point Alexander hired an outside editor. She told him to shoot for a book-club ‘gem’ to cut the manuscript from 460 pages to 250 and hone in on the historical fiction. Alexander did and got three offers in eight days. His Viking and Penguin contracts, he says, even state that his books should be around 250 pages.”

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One of the most common stories I heard throughout BEA came from authors who had survived one of the several evenings sponsored by the Jewish Book Network right before the trade show began. Almost American Idol-style, authors were asked to get up onstage, recite a two-minute speech about why Jewish Book Fairs and JCCs should invite them to their events, and wait for a judgment call to be awarded later. Nervewracking? Certainly. A story idea? Absolutely.
If the trio on the left – Donna Hanover, Linda Fairstein and Mary Higgins Clark – isn’t indicative that former prosecutor-turned-bestselling crime writer Fairstein’s launch party at Montblanc for her newest crime novel, BAD BLOOD, was a cut above the usual fare, then the swarm of TV cameras (Extra and Fox, we were told) and Cindy Adams rushing up and down in boots that could only be described as Uggs on steroids might be the best sign that this event will merit more media attention than most GalleyCat-able book parties. The adoring crowd – which included Fairstein’s husband, Justin Feldman, FOX News anchor Rosanna Scotto and M.J. Rose) marveled at the store’s collection of luxury watches, jewelry and especially its pens – the last item especially dear to Fairstein’s heart. “I never leave the house without a Montblanc pen,” she remarked to the crowd after signing dozens of copies of her new novel.




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