Howe explained in the announcement: “I’d always intended to relaunch One Book, One Twitter … It has a new name—1book140—but what hasn’t changed is the global, participatory nature of the affair: The crowd is still in charge.”

Twitter readers will choose the book to read in the online book club.  You can still vote on the following titles: The Blind Assassin by Margaret Atwood, The Keep by Jennifer Egan, Snow by Orhan Pamuk, Super Sad True Love Story by Gary Shteyngart, and Apex Hides the Hurt by Colson Whitehead. Reading will commence on June 1st.

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Here’s more from Deadline: “The project was brought to HBO by Playtone partners Tom Hanks and Gary Goetzman, and it was brought to them by Robert Richardson. The plan is for Richardson and Gaiman to write the pilot together.”

In 2002, American Gods won the Hugo, Nebula, and Bram Stoker awards in the Best Novel category. Last year, American Gods was voted as the title to kick off the One Book, One Twitter program.

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