So you built a book app. Congratulations–now the hard part begins.
Thousands of book apps have flooded app stores around the world. Even after a writer or publisher pays thousands of dollars to build an app, it can disappear in that sea of content.
At the Publishing App Expo today, a number of app publishers shared tips for how to take care of your book app and create a profitable business plan for the app’s future. We’ve collected their thoughts below–a handbook for book app maintenance.