TV writer Tim Heiderich and writer/illustrator Mike Rosen hope to raise $2,800 on Kickstarter for Misunderstanding Comics, a project responding to Scott McCloud‘s 1993 graphic novel, Understanding Comics. We’ve embedded a video about the project above–what do you think?

Here’s more about the project: “Join us as we turn a jaundiced eye toward all that is wrong with the ‘invisible art.’ Every innovative idea that still shuffles along past its much- deserved death, every awful web comic that still manages to rack up a million page views with recycled Star Wars jokes, the once great artists and writers who have become caricatures of their former selves, and the new talent ready to discover bold new ways to sell out. You won’t understand comics until you misunderstand them.”

Welcome to our Kickstarter Publishing Project of the Week, a feature exploring how authors and publishers are using the fundraising site to raise money for book projects. If you want to start your own project, check out How To Use Kickstarter to Fund Your Publishing Project.

Google celebrated Will Eisner‘s March 6th birthday with a Google Doodle.

The image is embedded above, a logo combining the face of Eisner’s famous hero (The Spirit) and the crowded New York City neighborhoods Eisner explored in later graphic novels. Comic artist Scott McCloud wrote on Google’s blog about how Eisner’s The Spirit newspaper comic influenced many artists, from Jack Kirby to Jules Feiffer.

eBookNewser has more: “Google celebrated the late Will Eisner’s birthday this weekend with a Google Doodle, dedicated to the legendary comic author. Artist Mike Dutton drew the above homage to Eisner, in which the ‘oo’s in Google have been replaced by the eyes of one of Eisner’s most famous characters named ‘The Spirit,’ aka Denny Colt, a crime fighting detective.”