The Twilight Saga: Eclipse Trailer Surfaces

A melodramatic trailer for the upcoming adaptation of Stephenie Meyer‘s The Twilight Saga: Eclipse surfaced today, giving publishing folk something to argue about all weekend. The movie comes out June 30.

Watch the trailer for the adaptation embedded above. Last year GalleyCat caught up with a number of National Book Award finalists, getting their thoughts on the Twilight publishing phenomenon.

Add your thoughts in the comments section–will the blockbuster series be the death or the salvation of publishing? Here is Jezebel’s take: “While it includes the requisite shots of Kristen Stewart and Robert Pattinson looking sullen, Taylor Lautner‘s abs are only visible for two seconds. Unacceptable!”

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.