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Timothy Ferriss Signs with Amazon Publishing

Bestselling author Timothy Ferriss has signed with Amazon Publishing, the first big deal for the new Amazon imprint led by former agent Larry Kirshbaum.

The 4-Hour Chef is scheduled for April 2012, applying Ferriss’ strategies from The 4-Hour Body to food in a “a practical but unusual guide to mastering food and cooking.” Stephen Hanselman of LevelFiveMedia negotiated the deal. If you want to use Ferriss’ promotional techniques, check out our interview: How Timothy Ferriss Hit the Amazon Bestseller List.

Ferriss explained his move in the release: “My decision to collaborate with Amazon Publishing wasn’t just a question of which publisher to work with … It was a question of what future of publishing I want to embrace. My readers are migrating irreversibly into digital, and it made perfect sense to work with Amazon to try and redefine what is possible.  This is a chance to really show what the future of books looks like, and to deliver a beautiful experience to my readers, who always come first.”

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