Do you know what is a cool name? Sophfronia. Do you know what is a cool title? "The Book Sistah". Sophronia Scott is "the Book Sistah," so I would say that is qualification enough to give some tips on how to get your book reviewed in magazines (if you're doing some self-promotion):

As you plan to market your book, decide first who your ideal reader is. Is it a 35- year-old urban professional man? Is it a stay-at-home mom who lives in the Midwest? Is it female college graduates who also happen to be sports fanatics? Once you decide who you're targeting, ask yourself: What magazines does my ideal reader read? Those will be the magazines you'll focus on. That way, you won't waste time and money pursuing dozens of magazines which, even if they did review your book, wouldn't give you much in terms of gaining readership. With my novel we focused on magazines with large female audiences. Ideally you should be doing this a few months before your book comes out because the goal here is to either write a story for the magazine or get interviewed in the magazine, and have the article appear before or just as your book is published.

Some advice: getting your book reviewed on high-profile websites is never bad, but make sure that the site you are targeting publishes book reviews. Very often I am asked to review people's books for Zulkey.com, which is a turnoff because it shows that they don't really know my site that well, plus, it makes me feel that they think I am automatically going to give them a good review. So, yes, investigate first.